Workflow audit: Packaging for a property management team

Aisha Fontana led a six-week commerce engagement for a property management team, using packaging as the anchor and keeping the work practical enough for a small team to maintain.

Contexta property management team needed a focused six-week engagement that could move without a large internal team.

Aisha Fontana's roleOwned Shopify, Etsy, Product Photography and translated the work into decisions the team could maintain after handoff.

OutcomeIncreased completion from first touch to booked call by 31%.

Stack and methodsPackaging, Shopify, Etsy, Product Photography

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