Research-to-roadmap package: Conversion Rate Optimization for a telehealth startup

Bongani Diallo led a two-week marketing engagement for a telehealth startup, using conversion rate optimization as the anchor and keeping the work practical enough for a small team to maintain.

Contexta telehealth startup needed a focused two-week engagement that could move without a large internal team.

Bongani Diallo's roleOwned Lifecycle Marketing, Paid Social, SEO and translated the work into decisions the team could maintain after handoff.

OutcomeReplaced a brittle spreadsheet workflow with a shared source of truth.

Stack and methodsCRM, Conversion Rate Optimization, Lifecycle Marketing, Paid Social

Back to profileOpen for short consulting sprints