Portfolio refresh: Product Analytics for a creator-led ecommerce brand

Daniel Silva led a two-week data engagement for a creator-led ecommerce brand, using product analytics as the anchor and keeping the work practical enough for a small team to maintain.

Contexta creator-led ecommerce brand needed a focused two-week engagement that could move without a large internal team.

Daniel Silva's roleOwned SQL, Python, dbt and translated the work into decisions the team could maintain after handoff.

OutcomeLifted qualified inquiries by 24% in the first month.

Stack and methodsLooker, Product Analytics, PostgreSQL, Experimentation

Back to profileOpen for short consulting sprints