Conversion sprint: Positioning for a distributed SaaS team

Keiko Meyer led a 10-day marketing engagement for a distributed SaaS team, using positioning as the anchor and keeping the work practical enough for a small team to maintain.

Contexta distributed SaaS team needed a focused 10-day engagement that could move without a large internal team.

Keiko Meyer's roleOwned Copywriting, SEO, Content Strategy and translated the work into decisions the team could maintain after handoff.

OutcomeMade weekly reporting reliable enough for leadership meetings.

Stack and methodsEmail, Positioning, Editing, Copywriting

Back to profileTaking one new client this month