Content engine: Direction for a creator-led ecommerce brand

Margo Nguyen led a four-week media engagement for a creator-led ecommerce brand, using direction as the anchor and keeping the work practical enough for a small team to maintain.

Contexta creator-led ecommerce brand needed a focused four-week engagement that could move without a large internal team.

Margo Nguyen's roleOwned Photography, Video Editing, Lighting and translated the work into decisions the team could maintain after handoff.

OutcomeLifted qualified inquiries by 24% in the first month.

Stack and methodsContent Production, Direction, Photography, Video Editing

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