Audience growth loop: Usability Testing for a seed-stage hiring marketplace

Noah Sato led a three-week design engagement for a seed-stage hiring marketplace, using usability testing as the anchor and keeping the work practical enough for a small team to maintain.

Contexta seed-stage hiring marketplace needed a focused three-week engagement that could move without a large internal team.

Noah Sato's roleOwned User Research, Interviewing, Usability Testing and translated the work into decisions the team could maintain after handoff.

OutcomeCut review time by 38% while making ownership clearer.

Stack and methodsUsability Testing, Figma, Research Ops, Surveys

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