Service redesign: Go-to-Market for a music production collective

Siti Park led a four-week product engagement for a music production collective, using go-to-market as the anchor and keeping the work practical enough for a small team to maintain.

Contexta music production collective needed a focused four-week engagement that could move without a large internal team.

Siti Park's roleOwned Product Discovery, Roadmapping, User Interviews and translated the work into decisions the team could maintain after handoff.

OutcomeTurned scattered feedback into a three-quarter roadmap.

Stack and methodsAnalytics, B2B SaaS, Go-to-Market, Product Discovery

Back to profileAvailable for fractional projects